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The Edit Desk — independent branding studio

Independent
branding studio

Strategy · Identity
Content · Digital

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Selected work
2024 — 2026

(About) Est. 2026

We edit brands down to what matters — sharp strategy, honest identities and content that people actually remember.

Selected
work(08)

  1. 01Halden CoffeeIdentityFood & drink2026
  2. 02Mira StudioCampaignFashion2025
  3. 03OstraPackagingBeauty2025
  4. 04NorthfoldWebArchitecture2026
  5. 05Saya SkinContentBeauty2025
  6. 06Kiln & Co.IdentityCeramics2024
  7. 07LumenMotionTech2025
  8. 08Verde TableStrategyHospitality2024
View all work →

Clients(12)

40+

Brands edited, launched and looked after

6

Countries we’ve worked across

120+

Campaigns and films shipped

1

Obsession: getting it right

What
we do(04)

From the first conversation to the final file, we cut what doesn't serve the brand and sharpen what does.

All services →
  • Research & audita
  • Positioningb
  • Namingc
  • Brand architectured
  • Tone of voicee
  • Messagingf
  • Logo & wordmarka
  • Typographyb
  • Colour systemsc
  • Brand guidelinesd
  • Packaginge
  • Print & collateralf
  • Art directiona
  • Photo & videob
  • Social contentc
  • Campaign conceptsd
  • Editing & poste
  • Copywritingf
  • Websitesa
  • UI designb
  • Motionc
  • Launch assetsd
Halden — launch film01
Mira — SS26 campaign02
Ostra — unboxing03
Saya — social series04
Lumen — motion system05
Kiln — studio stories06

How we
edit

01Week 1–2

Listen

Workshops, research and audits. We find what's true about your brand before we touch a pixel.

02Week 3–6

Edit

Concepts, cuts and refinements. Fewer, better ideas, shaped together with you.

03Week 7+

Launch

Guidelines, assets and rollout, so the brand stays sharp long after we hand it over.

Our full process →